HBR's 10 Must Reads on Design Thinking (with featured article "Design Thinking" By Tim Brown) - Harvard Business Review, Clayton M. Christensen, Vijay

Use design thinking for competitive advantage.If you read nothing else on design thinking, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization.This book will inspire you to:Identify customers' "jobs to be done" and build products people loveFail small, learn quickly, and win bigProvide the support design-thinking teams need... Zobrazit více