Human-Driven Experience - Robert Harles

Explore the human side of the latest digital technologies and trends In Human-Driven Experience: The Battle for Trust in a Digital Age, veteran digital strategist delivers a must-read exploration of how to capture the attention of consumers whose tolerance for inauthenticity is at an all-time low. In the book, you’ll discover ways to harness the sometimes whiplash-inducing pace of change in the marketplace to accelerate innovation in your own organisation. The author discusses the need for increased... Zobrazit více