Platform Revolution – How Networked Markets Are Transforming the Economy–and How to Make Them Work for You - Geoffrey G. Parker, Sangeet Paul Chou
WW Norton & Co.

Platform Revolution – How Networked Markets Are Transforming the Economy–and How to Make Them Work for You - Geoffrey G. Parker, Sangeet Paul Chou

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Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success?These cutting-edge businesses are built on platforms: two-sided markets that are revolutionising the way we do business. Written by three of the most sought-after experts on platform businesses, Platform Revolution is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers,... Zobrazit více

Kód EAN9780393249132
DostupnostSkladem