Tastes Like Money: RumChata and the Making of a Gl obal Brand - Tom E. Maas

An extraordinary tale that starts with a home kitchen recipe and ends with the multi-million-dollar sale of a world-famous liquor company – and everything in between In Tastes Like Money, veteran liquor industry leader and founder of RumChata – the clever kitchen experiment that became a global phenomena – Tom Maas, delivers a first-hand story that exposes the behind-the-scenes battles, trademark wars, crises, and triumphs that built a world-famous product. The book begins with the day Maas... Zobrazit více