The Activator Advantage - Dixon Matthew, Ted McKenna, Karen Freeman, Rory Channer

The groundbreaking approach used by today's best professional service partners to win, retain, and grow client relationships.There is a growing problem in the professional services industry that is often acknowledged but rarely discussed openly: clients—even long-standing ones for whom firms have delivered unquestioned value in the past—are much less loyal to firms and partners than they once were. This dramatic shift in client behavior has rendered traditional approaches to business development... Zobrazit více