The Art of Selling to the Affluent, 2nd Edition – How to Attract, Service, and Retain Wealthy Customers and Clients for Life - Matt Oechsli

Attract and retain affluent customers and clients Much has changed since the original The Art of Selling to the Affluent was published. The financial crisis has affected the affluent as well as the less affluent. This book brings you up to date with today's affluent and helps every salesperson understand what adjustments need to be made in order to successfully attract, service, and retain lifelong affluent customers and clients. Completely updated and revised, it is based on The Oechli Institute's... Zobrazit více