McGraw-Hill Education
The Expansion Sale: Four Must-Win Conversations to Keep and Grow Your Customers - Erik Peterson, Tim Riesterer
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KnihyDobrovsky
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Proven customer engagement approaches for winning in the most important moments driving profitability and growth—customer retention and expansion Industry analysts report that up 70-80% of business growth comes from existing customers. So why are you still investing mainly in attracting new customers? And, leaving renewals and upsells to chance? Or, worse yet, using a one-size-fits-all approach to acquisition as you do for expansions?The Expansion Sale provides everything you need to seize the... Zobrazit více

